The Frontier of Fundraising Analytics: Hype or Hope
This session will cover emerging trends in fundraising analytics and offer reviews and best practices for application. Topics will include machine learning, dynamic modeling, advanced moves management metrics, and campaign performance forecasting. At the end of the session attendees should have a clear understanding of what the different approaches can offer, and if they are a relevant fit to their organizations goals.
Alexander is a managing associate at (Bentz Whaley Flessner ) BWF Insight, where he oversees all analytics engagements, workshops and trainings, and product implementation. His specific areas of expertise include predictive modeling, business impact analysis, survey design and sampling methodology, analytics training, and analytics implementation. Prior to working as a managing associate at BWF, Alex worked as a non-profit subject matter expert for IBM, and as an advanced analytics consultant for Gallup. At IBM, Alex specialized in helping clients understand and demonstrate the impact of business analytics on fundraising and engagement efforts of non-profits throughout North America.
He is a recognized leader, speaker, and trainer for CASE, AHP, and Apra and holds a Bachelor of Arts from St. Olaf College and a Masters of Public Affairs from the University of Minnesota.